29
Nov

Learn how to retail, kid

Love metal and looking to get into the retail industry? Ignore those people that argue “music doesn’t sell” if you wish, but if you want to build a strong clientèle, it’s probably best to adopt an ‘honesty is the best policy’ rule. Just check out JB Hi-Fi‘s supreme retailing skillz.

I wonder how many albums they’d sell with that there?… You’d have to be pretty stupid to buy an album that even the store trying to sell it to you is telling you not to buy it. And yes, my brain does hurt after writing that sentence.


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